A stock market is trading of shares of various companies that are publicly owned. These can either be through a dealer for small companies that are not listed or through formal exchanges for companies that have been listed with the securities exchange.
The Stock market has developed itself as a free market economy in that companies exchange part of ownership to interested parties for capital.
The stock market gives investors the chance of becoming part of the business thus minimizing risks that are involved in startups cost. A company that list its shares in the stock market want to get more funds by doing so through the sales of these shares.
There are business risks in the stocks market just like any other business venture thus for an investor when the company’s shares are trading low you also lose on your investment.
The stock market has been branched into primary markets and secondary markets. Shares of a particular company being offered to the public for the first time is the primary markets while shares that investors are transacting between themselves without involving the company is the secondary markets.
As an investor you want to maximize your returns so you must consider some indicators before trading in the stock markets.
A suitable company for any investor going for the stock markets should have a well laid out plan on how they get the returns of the capital that has been pumped into the company. As an investor weigh up companies in the same sector to know which of these is outperforming the others and thus invest with them as you are sure your investments in the company will not go down the drain.
Another thing to put into consideration is the net margin of the company. You should be interested to know how a company is gaining profits after the sale of its product. An investor who put in the work to know the company’s net profit will reap big in the end.
An investor wants full maximizing of profits while investing in the equity markets. Being the investor understand the cash flow of that particular company you are interested in. A good company should be able to run its operations without any changes when a certain amount is pulled out.
A company’s earnings should also be taken to account. Look for companies that have been posting the year to year growth in terms of earnings. As an investor you want to be involved with a company that has been posting high earnings than other companies in the same sector.